Making your ads count is the challenge.

You’re right. The field is crowded. That raises the bar for getting noticed. It seems to me the most effective way may be twofold.

1. Do something that stands out.
2. Back it with something solid. (Please, no clickbait.)

People say the headline is the most important thing. Honestly, it’s just the first thing.

Ultimately, it’s about connecting what you offer with the people who want it. Do that, and you’ll make sales, have impact, and be able to do more tomorrow.

Thanks for reading and responding, Caleb!