Three Things All Great Ads Do Perfectly

Get these right and everything else will fall into place

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Image by Gerd Altmann from Pixabay

All Attention Is Not Equal

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Photo by Natasha Brazil on Unsplash

What Works Isn’t What You Think

Tactic #1 — Shock people.

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Photo by Klim Sergeev on Unsplash

Tactic #2 — Tell stories.

Tactic #3 — Suspend disbelief.

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Teacher. Coach. Bestselling Author. Helping writers, entrepreneurs, and change agents write the perfect blog post every time. https://skl.sh/2Xp1p8d

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