Three Things All Great Ads Do Perfectly

Get these right and everything else will fall into place

Image by Gerd Altmann from Pixabay

“The biggest drawback to free TV is how many commercials you have to watch to enjoy it.”

Whenever my son comes to me with this complaint, I put on my wise old man hat and reply, “I know what you mean, son. But, remember. Nothing is free. You can either pay to make the…